This a a black with a slight plum tint to it. Guaranteed not to smudge or run. The color will not rub off or get on your teeth. 4-6 month supply of color (if used every day.) Beautiful soft and moist. Not a dry or flat waxy look. Glossy. Keeps lips moist. Vegan. No animal testing. You get one tube of color and one tube of top coat gloss, and one tube of remover.